Detailed Data View Tab in Page Level SPA

Modified on Tue, 1 Oct at 11:17 AM

This document describes the Detailed Data View tab in Page Level SPA. This tab only has one data table and no visualizations. This SPA tab is intended for users to configure their data using the Controls for export and analysis in a separate platform. 


Controls for the Detailed Data View Tab

The controls available for the Detailed Data View tab include:

  • Start Date/End Date
  • Search Type
  • Search Appearances
  • Page Category (Source of Schema Markup)
  • URLs Containing/Excluding
  • Exact Match/Exclusion Match
  • Wildcard Match/Exclusion Wildcard
  • Queries Including


Note: Due to the size of the dataset (i.e. all the performance data for a given website for a given time period), it can take some time for changes to the Controls to reflect in the data table below. 


Detailed Data View Table

As the name suggests, the detailed data view table includes more variables and data than the other views. Data about Clicks, Impressions, and CTR are subdivided into specific buckets of information organized in descending order by;

  1. URL
  2. Page Category or Schema Source
    In this case, "No Source" indicates a URL without Schema App markup. Pages targeted by Editor markup are denoated "Editor" and pages targeted by Highlighter templates will refer to the name of the template.  
  3. Search Type
    Google's categories for Web, Image, and Video search.
  4. Search Appearance
    This data view defaults to "All Search Apperances" only unless specific Search Appearances (e.g. Product Snippets) are selected in the Controls section.
  5. Query
    Specific queries that brought up results for a specific Search Appearance, Search Type, and URL combination. 




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