Introduction
This document describes key terms in the Page Level dashboard, Tab1: Overview
Controls
Search Type:
This refers to the different types of media in search. Default & Recommended value: 'Select All' .
Search Appearance:
A list of all Search appearances. Data can be seen based on specific Search Appearance selected. Default Selection is 'All Search Features'. You can also select multiple search appearances.
URLs Containing:
Input a string and/or characters to filter specific URLs with that pattern.
Exact Match:
Input multiple specific URLs separated by commas to see corresponding data for these URLs. There is no limit to the number of URLs that can be added.
Wildcard Match
Use wildcards to search patterns in URLs and see data based on the URL patterns. See below:
- * - Use an asterisk symbol to search for values that match zero to many characters in a specific position.
- ? - Use a question mark to match a single character in a specific position.
- \ - Use a backslash to escape the *, ?, or \ wildcard characters and search for them in your query. For example, you can search for phrases that end with a question mark.
Note: Wildcard match requires that the namespace, subdomain, domain, and top level domain are all specified. For example, https://support.schemaapp.com/a/solutions/*/ would return a list of valid results but /a/solutions/*/ would not.
| Example Wildcard | Expected Match |
al | This query searches for all values with al and returns Alabama, Alaska, and California. |
| al* | This query searches for all values that begin with al and end with zero to multiple characters. It returns Alabama, and Alaska in a list of U.S. states. |
| *ia | This query searches for all values that begin with zero to multiple characters and end with letters ia. It returns California, Georgia, Pennsylvania, Virginia, and West Virginia. |
*al* | This query searches for all values with zero to multiple characters before and after the letters al. It returns Alabama, Alaska, and California |
a?a?a?a | This query searches for all values with a single character in the exact positions between the a letters. It returns Alabama |
| a?a*a | This query searches for all values with a single character between the first two a letters and multiple characters between the second two a letters. It returns Alabama and Alaska. |
| \** | This query searches for values that begin with an asterisk and are followed by zero to multiple characters. The backslash (\) in this query informs QuickSight to search for an actual asterisk in the values, rather than use the asterisk symbol as a wildcard character. This query returns values such as *all, *above, and *below |
URL Not Containing:
Input a string and/or characters to filter out, exclude URLs with that pattern.
Exclusion Match:
Input multiple specific URLs separated by commas to exclude the corresponding data for these URLs. There is no limit to the number of URLs that can be added, although there is a character limit.
Exclusion Wildcard
Use wildcards to search patterns in URLs and exclude data based on the URL patterns. See below:
- * - Use an asterisk symbol to search for values that match zero to many characters in a specific position.
- ? - Use a question mark to match a single character in a specific position.
- \ - Use a backslash to escape the *, ?, or \ wildcard characters and search for them in your query. For example, you can search for phrases that end with a question mark.
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Tiles
Total URLs:
Total number of URLs in the Project under the main account being viewed.
Schema App markup: Clicks
Number of clicks generated by URLs / Pages with Schema App markup.
Non Schema App markup: Clicks
Number of clicks generated by URLs / Pages without Schema App markup.
Schema App markup: Impressions
Number of impressions generated by URLs / Pages with Schema App markup.
Search Appearance:
Search appearance feature mainly shows you how your rich snippets, videos, AMP articles, and more are performing.
URLs Achieving Search Appearance:
These are URLs on which search appearances have been found during the time period selected.
Search Appearance: Total URLs
Total number of URLs that are achieving search appearances.
Search Appearance: Schema App URLs
Number of URLs that have Schema App markup and are achieving search appearances.
Search Appearance: Non Schema App URLs
Number of URLs that do not have Schema App markup and are achieving search appearances.
Search Features:
A search feature is a google feature that uses structured data. E.g. FAQ, HowTo, Article etc
Search Features: Total URLs
Total number of URLs with Search features. E.g. FAQ, HowTo, Article etc
Search Features: Schema App URLs
Number of URLs with Schema App markup achieving Search features.
Search Features: Non Schema App URLs
Number of URLs without Schema App markup achieving Search features.
List of Search Features:
- AMP Article
- Event Listing
- Event Details
- FAQ Rich Results
- How-to rich Results
- Job Details
- Job Listing
- Product Results
- Q&A Rich results
- Recipe Gallery
- Recipe Rich Results
- Review Snippet
- Videos
- Special Announcements
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